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samueljackson

Interactive product experiences can build on this behavior. With image to ar product imagery can become a bridge between a physical encounter and an augmented digital experience. A customer does not necessarily have to leave the store mentally to begin an online journey. The physical product can remain the focus while the smartphone provides additional ways to examine and understand it. This makes ar real estate a useful example of how digital and physical experiences can work together.

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samueljackson
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  • Interactive product experiences can build on this behavior. With image to ar product imagery can become a bridge between a physical encounter and an augmented digital experience.

    A customer does not necessarily have to leave the store mentally to begin an online journey. The physical product can remain the focus while the smartphone provides additional ways to examine and understand it.

    This makes ar real estate a useful example of how digital and physical experiences can work together.

    October 7